Agentic AI: Why Build vs Buy is The Wrong Question
The Salesloft webinar "Agentic AI: Why Build vs Buy is The Wrong Question" explores the nuanced decision-making framework for organizations facing increased AI spending—highlighting when to build AI solutions in-house, when to buy them, and how their MCP platform integrates both approaches to effectively drive revenue.

Agentic AI: Why Build vs Buy is The Wrong Question
December 3 @ 12pm ET
AI spend is up 76%, and everyone's asking the question: "why don't we just build it?" Join Salesloft's AI experts to get a framework for deciding what's worth building, what to buy, and how MCP connects the two.
Your board expects AI to drive revenue now, and your team can build a working prototype in an afternoon. So why pay for it at all? The answer is nuanced. And Salesloft AI experts believe you should be asking a better question:
What can your team build that creates disproportionate value, and where are you burning capacity rebuilding what already exists?
Join us in our next webinar to tackle this question. We'll show how to use your build capacity for competitive advantage, what a revenue orchestration platform should handle, and how Salesloft’s MCP server connects the two.
What you’ll learn
- How to start with the business problem, not the technology. A set of criteria for pinpointing where your process actually breaks and when a real capability gap justifies a build.
- Where custom development compounds, and where it’s just parity. How to spot proprietary data and unique GTM motions worth building around and avoid the trap of rebuilding capabilities you already own.
- What a prototype proves versus what a production system requires. A realistic look at the cost, time, and ownership it takes to move from demo to a system your reps trust.
- How MCP makes the division practical. How to connect your custom AI work to your revenue orchestration platform so every new initiative creates impact faster, without starting from raw models and disconnected data.
Who should attend
This session is designed for sales managers, RevOps managers, and revenue leaders at director level and above who are weighing AI investments, fielding “why don’t we just build it?” questions, or responsible for making their existing revenue technology work harder. Technical or not, you’ll leave with a clear framework for deciding what to build, what to buy, and how to connect the two.
Presented by:

Ben Weikert
Senior Director of Product Marketing

Shelley Adams
Senior Product Marketing Manager